Undercover Boss/ABM

-Ceo of ABM industries
-he went under cover as an employee to see how his business works
-the Two jobs that he tried he couldn't do
-he realize that he had become detatched from his employees
-after 911 they got their workers new jobs and this gave them very loyal employees
-they work very hard

Famous Entrepreneurs

Donald Trump
-went through bankrupcy in the 1990's but made tons of money again
-wanted to become the best of the best
-his father was his mentor
-education was really helpful

Richard Branson
-he is dislexic but that never stopped him from achieving his goals
-has over 400 successful businesses
-you have to work to achieve lots

Herb Kelleher
-started an airline business
-kept all their planes the same size so it would be cheaper to make and everyone would know how how to fly fix and opperate them

Orville Redenbacher
-was the person who made popcorn big
-started out with just a popcorn stand
-it was a hard market but he kept to it
-face the risk and learn from your failures

Howard Shultz
-was the starter of Starbucks
-the original starbucks didn't want to make coffee so he started up his own company
-he eventually made enough money to buy starbucks for 3.8 million dollars

Bill Gates
-founder of Microsoft
-started off just making programs because he love doing it
-droppped out of school to run his own business
-worth $54 Billion
-kept his eyes open for oppertunities


Rockefeller
-quit highschool to work as a book keeper
-created the company standard oil
-when he died he was the richest man in the world
-his lifetime goal was to make $100,000 which he deffinately achieved
-all his companies were very successful
-refined the oil business to make it so there was less waste
-be efficient

Jim Pattison
-grew up in Vacouver
-worked at a car dealership while he was going to college
-eventually bought a dealership for $40,000
-has started up many businesses

Martha Stewart
-became a stock broker while her husband was at school
-her first career was a high end caterer
-loved to work in the kitchen
-she was a woman in a mans business world but she succeeded

Wendy's
-dropped out of school to work
-he was the first person to add a drivethrough to his restaraunts
-treated people with respect
-loved to mentor and loved the food business

Henry Ford
-created the Ford company which was a very successful assembly line
-his mother died but he didn't want to work on the farm so he started working on automotive engines
-his education was very helpful to him
-changed the automotive industry
-Thomas Eddison was his mentor

Ray Kroc
-owner of Mcdonalds
-he did'nt originally start the business
-didn't have any mentors
-wanted to create a place for families to come
-put the customer first
-take risks

Phil Knight
-was the founder of Nike
-wanted to make shoes that were superior for atheletics

Conrad Hilton

-became a friend of presidents
-built a hotel chain from the ground up
-was born in 1887 in new mexico and was the first born
-Hilton learned the value of hard work and deep faith
-he excelled at arithmetic
-worked at his fathers store and lesrned how to deal with customers and how to give the customer a fair deal while still making money
-was one of 8 children
-his father made tons of money from the store
-though his father obgected he became a politician
-he love the thriving social life of politicians
-he set about making his first dream come true
-opened up a bank with the little money he had
-he went to war in france
-loved his time in the army
-he went to texas in 1919
-was adamant about being a banker
-he got turned away from the bank and went to a nearby hotel
-he saw there that the hotel was full to the brim
-he bought his first hotel for $40,000
-it was a smashing success
-bought other small motels
-dig for gold or sqeeze money from wherever he could
-came up with the term minimax
-earning $100,000 a year with all the hotels he owned
-he met a girl in church and they got married
-they had 3 sons
-didn't have much time for home life
-the deppression hit
-he didn't give up and kept working
-he saved the hotel the hilton stayed afloat
-from surviving the depression he got an amazing rock solid reputation
-he was able to use certain events to his advantages
-when people are fearful they will take anything
-he bought the biggest hotel in the world
-his mother died when she was 85
-was a very honorable person
-he was very religeous
-his oldest son died when he was 40
-he died of the age of 91

Melanie Houlker Utopia Academy

-runs the hair department of the school

-the school has 3 sections within it

-their graduates don't have to work at a utopia spa if they don't want to

-to get the job she had to have a hair dressing degree and a degree in design

-she had to get at least a C+ in English to get into college

-was a bit of a problem for her couldn't get a good enough mark

-after high school she went to work at fabric land

-her dad sat down and talked to her and asked her what she wanted to do with her life

-she told him she wanted to do hair design

-he had already set up for her to go to school for hair design

-worked her way through the ten months of schooling in hair design

-had a hard time getting a job but eventually got one at a strip mall

-her first day at work and she didn't get any customers

-second day she only got to cut 2 kids hair

-she made no money so she quit and sent out tons of resumes

-she got a job at great clips

-after 2 weeks she quit that job and went to her instructor at college

-her college instructor made a phone call and got her a job in Coquitlam

-she worked as and apprentice for a world class hair designer

-worked there for a year and decided to quit because she wanted to do her own houses

-but he offered to pay for her gas and said she could live in his basement sweet

-because she worked so hard he was a great reference for her

-didn't leave her job until she actually had another job

-she was the master stylist at the salon green apple in the cottonwood mall

-she saw that utopia academy was hiring and applied there to be a basic instruction

-the people ahead of her eventually quit so she kept moving up

-when she is not in the classroom she is working on improving everything

-she partly works for people who do hair backstage for shows while still running the school

-utopia can give you an education in hair design and fashion

-she has 35 hair dressing students

-they offer student loans through the company

-is one of the only industries where the customer pays you to advertise your business

-the economy barely effects the business

The Persuaders

-advertisments are everywhere now
-there is too much clutter because they are always trying to make their add look better than the other ones
-advertisements make up aot of our world
-went to a party that was actually just an add for a new plane company called song
-they decided to make a new culture about flying
-they realized that there is a big lack in meeting the needs of women on planes
-they got someone who is really good at designing to help them redesign their product and make it more appealing to women
-in their commercial they didn't even put anything about planes in it
-does it go to the heart or the head?
-people want to belong to something
-45000 people went to the saturn factory to see other people who had saturns
-people think that if they buy someting it will fullfill them
-differentiate yourself from others or die
-Superbrands

Post in notes

-was created by a person who had a phd
-was attepmting to make a super glue
-it took him 12years before he prefected it
-they were give 2 hours a day to work on whatever they want
-someone used his glue to hold pieces of paper in hymnals
-people liked the idea of it
-created a machine in his basement to make the notes
-it wouldn't fit through his door so he tore the wall down




URO
-was a surgen
-developed a product for his patients
-product is the uro club
-invented a club that you could urinate in it
-has sold over 3000 and has made over $70 000
-made a deal for $25 000 for 70% of the company

College Inc.

-The College Grand Canyon University was put onto the stock market
-Micheal
-was into drugs but someone read him the bible and he became a christian
-his mentor told him to go back to school
-decided to go buy a university
-he wrote a book on how to run a college
-people are coming back to school to get a better education because the economy is going down
-one of Micheal's friends started up his own colleges and ran them like corporations
-the university could come up with new courses in days
-they designed the courses to the customers
-they went into the stock market and went up tons
-grand canyon was one of the best examples
-40 000 students are now there
-most of the students are doing their classes online
-its 400-500 cr/hr
-some schools have tried to make profit rather than give the people a proper education
-they tried to get the salesman to force students to get recruited
-is thinking about investing in a school that is struggling
-many students have more than 10 000 dollars in loans
-many schools are charging students money they will have a really hard time paying back because of high interest levels
-every american will need a full educational degree in 2020

Shark Tank Pork barrel spice Rub

-Make a barbaque sauce and rub
-think that their company is worth more than it is
-they anticipate over a million dollars of profit
-she called him a pig
-they got 50 000 dollars for 50% of the company
-they are part time on this project
-prepared to invest 100 000 dollars


Mr. Poncho
-worked on it in their appartment
-it holds the ipod and the headphones and keeps them safe and from tangled
-don't have patent on the main part of the product

Uncle Levi

-ask questions of business people
-if you ask questions you avoid making mistakes
-get into the people loving business
-when you really car about people they notice
-make it a priority to take every oppertunity to get people to like you
-make sure you stay humble
-always be prepared to do the lowest part of the job
-find ways to have fun
-make sure you aren't always working spend time having fun because you spend most of your life working
-business needs to have an amount of fun with it
-find a way to let things go
-business is business
-personal is personal
-be ready to be corrected
-it isnt healthy to be angry
-become financially literate
-learn how to work with money
-learn to handle tough times because they will come
-be patient
-live in your margine
-keep your money
-dont try to make money try to do something really good and the money will come
-learn to balance everything in life
-do regular invintory on whether your on the right path



-Know Your "Why" (adversity)
-Imagine your business (10 ways)
-Have a plan
-Be different
-Read biographies (Learn From Others)
-Ask mentors
-Give more than what they expect
-People loving business
-Stay humble
-Create FUN
-Let go...Forgive...Move on
-Financial literacy
-Live within your means
-Take invintories on yourself