Tuesday, September 28, 2010

Young Entrepreneurs

Reinventing the Wheels
-jessica scorpio
-she and 9 others team members were challenged to build a company
that would have a positive effect on 1 billion people
-they decided to focus on energy and the environment
-they then decided to go after the trasportation industry because it hasn't changed in over 50 years
-discovered that the basic model of car ownership is a lot of waste
-developed an all geo-locating hardware device that sits in a vehicle
-it comunicates with smartphones to control access
-named it getaround
-car owners install a $100 device then register it on the network and set their own prices
-owners get to choose who they rent their car to
-renters go on getaround.com and search for nearby cars
-the getaround is hoped to reduce up to 44% of driving and will reduce greenhouse gasses

Reinventing the Wheels

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